FIRME

FIRME: growth diagnostic for firms and small businesses

Accounting firm, law firm, marketing, engineering or IT firm: in 10 minutes, FIRME analyzes your online presence, your real competitors and your website, then tells you what to do first to attract more clients. Free, no credit card.

In short

For a firm, the FIRME growth diagnostic is free and takes about 10 minutes. It analyzes your online reputation, firms of your specialty nearby and your website, then gives you your #1 priority and your first 3 actions. It suits accounting, law, engineering, IT, construction firms and more.

The types of firms FIRME helps

Every type of firm has its own growth challenge. The diagnostic takes it into account by comparing your firm with firms of the same specialty near you.

Accounting firm (CPA)

Stand out from the other firms in the sector, attract clients outside tax season and make advisory services better known.

Law firm

Be found on Google for your area of law and your city, and turn consultation requests into engagements.

Marketing firm and agency

Apply to your own firm what you recommend to clients: clear positioning, proof of results and regular prospecting.

Engineering firm

Make your expertise and your achievements visible to win private engagements, beyond public tenders.

Architecture and design firm

Show your portfolio where clients search and attract projects that match your style.

IT firm

Explain a technical offer simply and generate requests from small businesses that don’t have in-house IT.

Consulting and management firm

Clarify exactly what you offer, to whom and at what price, to sell engagements more easily.

Recruiting and HR firm

Attract both client companies and candidates, with an online presence that inspires trust.

Construction firm and contractor

Get more qualified quote requests, strong Google reviews and a local presence that reassures before the first call.

Brokerage firm (real estate, insurance)

Stand out in a very competitive market through reputation, reviews and rigorous follow-up of requests.

Also for shops, restaurants, salons, clinics and garages. See growth of professional services firms.

What FIRME analyzes for your firm

  • Your reputation : Google rating and reviews, and what your customers say about you.
  • Your real competitors : firms in your specialty nearby, their reviews and what they offer online. Competitor analysis
  • Your website : speed on phones, clarity of the offer and how easy it is to reach you. Website audit
  • Your marketing and your follow-up : where your customers come from and what happens to the requests you receive.

How it works

1. Describe your firm

Its name, its city and your main goal. Less than a minute.

2. FIRME analyzes it

Public profile, competitors with the same specialty, website, then a few simple questions about your marketing and your sales.

3. Your #1 priority

You get your priority and first 3 actions for free. The complete action plan (included in the $47 per month subscription) is reviewed by a marketing expert.

Everywhere: large cities, smaller towns and rural areas across Canada and the United States.

Frequently asked questions

What is a firm?

A firm is a business. The word is mostly used for professional services companies: accounting firm, law firm, engineering firm, marketing or consulting firm.

Is FIRME a consulting firm?

FIRME is a growth diagnostic tool. The online diagnostic is free; the FIRME subscription ($47 per month) includes a complete action plan reviewed by a marketing expert, and support is available on request.

Is the diagnostic suitable for a small firm or a freelancer?

Yes. The diagnostic adapts to your size, your budget and the time you have, whether you’re on your own or a team of 50 people.

How much does the FIRME diagnostic cost?

The diagnostic is free, no credit card. Only the subscription is paid: $47 per month, with a complete action plan activated in your space within 3 business days.

Also read: About FIRME · Management consultant for small businesses · Development strategy for a service firm · Quebec companies

Frequently asked questions

What information should I have on hand for the diagnostic?

Your firm’s name, its city and your main goal are enough to get started. FIRME then finds your public information. You’ll answer a few simple questions about your marketing and your sales, with no need for exact figures or documents.

Does the diagnostic work for a firm outside a big city?

Yes. The diagnostic compares your firm with firms of your specialty nearby, whether you’re in a big city or a small town. The recommendations take your local market into account, not a national average.

How long does it take to receive the complete action plan?

After you order, the complete action plan is reviewed by a marketing expert, then activated in your plan.firme.ca space within 3 business days. It is included in the $47 per month subscription. The diagnostic and your #1 priority remain free.

In summary: what to remember

  • The diagnostic compares your firm with firms of the same specialty near you.
  • It’s free, no credit card, and takes about 10 minutes.
  • Every type of firm has its own growth challenge, taken into account in the analysis.
  • It is available everywhere in Canada and the US, from big cities to small towns.

Useful sources and resources

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